At The Museum

At The Museum is a collection of mid-century modern art inspired patterns designed by Sina Pearson. I was the creative lead to bring these designs to market. I guided the photography development for a national ad campaign and executed supplemental photography for use in other marketing deliverables. I also led the roll out of this imagery across multiple channels including a national print and digital ad campaign, website content, look book segment, email marketing, product brochure and social media for Instagram, Pinterest, Facebook and LinkedIn. The campaign was a huge success and the product won Best of Year recognition from Interior Design Magazine.